Ready to Sell Your New Book? 9 Book Marketing Mistakes to Avoid

September 30, 2015 By

book marketing

When an author hits “publish,” they often think the hard work of book publishing is done. After all of the writing and editing and formatting, finally having the book live in various online marketplaces seems like a relief.

But while publishing a book is an enormous deal, and one that you should be proud of, you’re not going to sell many books without marketing.

Many authors are overwhelmed by the thought of marketing. It is not an easy group of tasks to complete, and it feels overwhelming.

Here are nine frequent book marketing mistakes. They may seem like common sense, but each one is based on mistakes I’ve seen authors make in the past.


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David Alexian

David Alexian has always had a passion for writing. From an early age, he has loved keeping journals; sometimes in note books but other times on little scraps of paper he could find when his diary was not close by. Over the years, he has explored writing psychological thrillers, suspense and fantasy stories. His mind and heart is fed by his love for creating excitement for his readers. He loves to play with the perceptions of human realities; the challenges and triumph of the human spirit. David is the first son to two Caribbean parents, with the influence of European and African heritage. He is married to a supportive and caring wife. At present, David holds a Masters of Arts degree in Psychology and works with children who have experienced trauma, abuse or mental disturbances. As he writes, he experiences the freedom that comes with knowing his readers are excited, happy and satisfied.

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